HoYo FEST 2025 Brings the HoYoverse to Life Across Southeast Asia with Exclusive Merch, Artist Alleys, and Live Performances
Get ready, Trailblazers and Travelers — HoYo FEST 2025 is landing this July, bigger and more immersive than ever! From July 24 to 27, Southeast Asia becomes the epicenter of the HoYoverse fandom with stops in six cities and countless reasons to celebrate.
Southeast Asia’s Premier HoYoverse Convention Returns
HoYo FEST 2025 is officially making its return this July, uniting fans of Genshin Impact, Honkai Impact 3rd, Honkai: Star Rail, and Zenless Zone Zero under one epic event. Running from July 24–27, 2025, this four-day extravaganza will span six cities across Southeast Asia: Surabaya, Kuala Lumpur, Manila, Singapore, Ho Chi Minh City, and Bangkok.
Now in its fifth year, HoYo FEST has grown from a themed pop-up to a full-scale convention that brings the world of HoYoverse directly to fans. With immersive game-themed zones, exclusive merchandise, creator showcases, and exciting on-stage performances, HoYo FEST 2025 is shaping up to be the most dynamic celebration yet.
What to Expect at HoYo FEST 2025
🌟 Game-Themed Booths & Experiences
Each venue will feature elaborately designed booths inspired by the vast worlds of Genshin Impact, Honkai Impact 3rd, Honkai: Star Rail, and Zenless Zone Zero. Attendees can explore immersive environments, participate in themed activities, and snag event-only freebies.
🎨 Artist Alley Expands Region-Wide
After a successful trial in Indonesia and Vietnam last year, Artist Alley is now coming to every HoYo FEST 2025 city! This area will showcase local creators selling official fan-made HoYoverse-inspired merchandise — a first for an officially licensed gaming event in the region. From stickers and prints to plushies and enamel pins, it’s a paradise for collectors and art lovers alike.
🎤 Live Stage Performances
New for 2025, the HoYo FEST Stage will spotlight community talent with cosplay showcases, live music, dance performances, and more. Fan artists and performers will take the spotlight to share their passion for HoYoverse titles, with final lineups for each city announced in late June.
🎁 Exclusive HoYo FEST Merch and Giveaways
From limited-edition lanyards and commemorative passports to priority freebies and lucky draws, HoYo FEST 2025 promises treasures galore. Fast Pass holders will enjoy early entry, guaranteed rewards, and priority access to all HoYo FEST activities.
Ticket Details & Where to Buy
Tickets go on sale June 24, 2025, at 11:00 AM (UTC+8) via the official HoYo FEST site: https://hoyo.link/wqjjLntrY
Ticket Categories:
- 1-Day Pass: Standard entry, full-day access from 11:00 AM
- Multi-Day Passes: Enjoy multiple days at discounted rates
- Fast Pass: Early entry (from 10:00 AM or earlier depending on region), exclusive goodies, priority access, and lucky draw participation
Discounts:
- Children below age/height limits get free entry with a valid adult ticket
- Persons with Disabilities (PWDs) enjoy up to 50% off in most regions
🔗 For full regional ticket pricing and entry benefits, scroll to the bottom of this article.
Regional Event Schedule & Venues
| Country | City | Venue | Dates |
|---|---|---|---|
| Indonesia | Surabaya | Surabaya Convention Center (SCC) | July 24–27 |
| Malaysia | Kuala Lumpur | Pavilion Exhibition Centre Bukit Jalil, Hall 1 & 2 | July 24–27 |
| Philippines | Manila | SMX Convention Center Manila, Hall 3 | July 24–27 |
| Singapore | Singapore | Suntec Singapore Convention & Exhibition Centre, Hall 406CXD | July 25–27 |
| Vietnam | Ho Chi Minh | Sky Expo, Hall A5 | July 24–27 |
| Thailand | Bangkok | MCC Hall, The Mall Bangkapi | July 24–27 |
Why HoYo FEST 2025 Is a Must-Attend for HoYoverse Fans
Whether you’re a long-time Honkai veteran, a Star Rail Trailblazer, a Genshin Wanderer, or eagerly awaiting Zenless Zone Zero’s next big update, HoYo FEST 2025 is your ultimate in-person celebration of all things HoYoverse.
This event isn’t just about games — it’s about community. It’s where cosplayers, creators, gamers, and fans unite to share their stories, showcase their creativity, and revel in the worlds they love.
Mark Your Calendar
With tickets going live on June 24 and the event launching on July 24, now’s the time to plan your journey into the heart of the HoYoverse. Stay tuned for artist and stage line-up reveals later in June.
👉 For updates and ticket information, visit: https://hoyo.link/wqjjLntrY
Regional Ticket Pricing Overview (Highlights):
Singapore:
- 1-Day Pass: SGD 14
- 3-Day Pass: SGD 32
- 1-Day Fast Pass: SGD 48
Malaysia:
- 1-Day Pass: RM 22
- 4-Day Pass: RM 65
- 1-Day Fast Pass: RM 80
Philippines:
- 1-Day Pass: PHP 300
- 4-Day Pass: PHP 750
- 1-Day Fast Pass: PHP 1,000
Indonesia:
- Tiket 1 Hari: IDR 70,000
- Tiket 4 Hari: IDR 230,000
- Tiket Jalur Cepat 1 Hari: IDR 205,000
Thailand:
- 1-Day Ticket: THB 150
- 4-Day Ticket: THB 450
- 1-Day Fast Pass: THB 650
Vietnam:
- 1-Day Ticket: VND 100,000
- 4-Day Ticket: VND 300,000
- 1-Day Fast Pass: VND 350,000
📍 Ready your cosplay. Charge your phones. Bring your friends. HoYo FEST 2025 is calling.
