HoYo FEST 2025: A Celebration of Creativity and Community

HoYo FEST 2025 is set to make a grand return, promising an unforgettable experience for fans and gamers across South East Asia. This year’s event is all about bringing the community together to celebrate their shared love for HoYoverse games through a variety of engaging activities.

The festival will feature a diverse lineup of events, including opportunities for fan artists, cosplayers, performers, and creators to showcase their talents. Whether you’re an artist looking to display your work, a cosplayer eager to strut your stuff, or a performer ready to take the stage, HoYo FEST 2025 has a spot for you.

Mark your calendars for the following dates and locations, all happening from July 24th to 27th, 2025:

• Indonesia: Surabaya Convention Center (SCC), 10:00 AM – 9:00 PM
• Malaysia: Pavilion Exhibition Centre Bukit Jalil, Hall 1 & 2, 10:00 AM – 8:00 PM
• Thailand: The Mall Bangkapi, MCC Hall, 10:00 AM – 8:00 PM
• The Philippines: SMX Convention Center Manila, Hall 3, 10:00 AM – 8:00 PM
• Vietnam: Sky Expo, Hall A5, 9:00 AM – 8:00 PM
• Singapore: Suntec Singapore Convention & Exhibition Centre, Hall 406CXD, July 25th – 27th, 10:00 AM – 8:00 PM

A highlight of this year’s festival is the debut of the HoYo FEST Artist Alley across South East Asia. Following its successful introduction in Indonesia and Vietnam in 2024, the Artist Alley will allow artists to display and sell HoYoverse-inspired merchandise and art from popular titles like Genshin Impact, Honkai: Star Rail, Zenless Zone Zero, and Honkai Impact 3.

Additionally, the new Stage Segment will provide a platform for cosplayers, performers, and fan artists to shine. This is your chance to take the spotlight and share your passion with fellow fans.

Registration for the Artist Alley and Stage Segment is now open. Interested creators can apply through the following links:

• Artist Alley Application: https://hoyo.link/MUBNSyBTV
• Open Stage Performance Application: https://hoyo.link/svmJnULOR
• Cosplay Showcase Application: https://hoyo.link/F9KtBfbmF
• Fan Art Showcase Application: https://hoyo.link/JgeKFbefq

Stay tuned for more updates on HoYo FEST 2025. If you have any questions, feel free to reach out. We can’t wait to see you there!