HoYoverse is set to steal the spotlight at Gamescom 2025 with an action-packed showcase featuring its flagship titles: Genshin Impact, Honkai: Star Rail, and Zenless Zone Zero. From August 20 to 24, fans attending Koelnmesse in Cologne, Germany can dive into a 600m² immersive booth experience in Hall 6, C031, packed with exclusive gameplay, interactive activities, stage shows, and limited-edition merchandise.
Whether you’re a Traveler, Trailblazer, or Proxy, HoYoverse’s lineup ensures that Gamescom 2025 will be a celebration to remember.
🌙 Genshin Impact: Explore the Mysteries of Nod-Krai
At the “Song of the Welkin Moon” themed booth, Genshin Impact fans will be the first to experience the offline debut of Nod-Krai, a highly anticipated new region from the game’s upcoming version. The exhibit will feature:
- A life-size recreation of Nod-Krai’s vibrant world
- Faction showcases and unrevealed storyline teases
- On-site mini-games and challenges
- Live stage performances from fan-favorite bands and cosplayers
- An exclusive merchandise area
Can’t attend in person? Rocket Beans TV will livestream the full program for fans around the world.
🚆 Honkai: Star Rail: Journey Back to The Eternal Land
Following the successful launch of Version 3.4 on July 2, Honkai: Star Rail will bring the nostalgic Amphoreus arc to life with a booth inspired by The Eternal Land. Highlights include:
- A striking Mem overhead sculpture
- Appearances from Pom-Pom and professional cosplayers
- Interactive exhibits, such as a build-your-own chimera station
- Trivia games featuring the life-sized Verax Leo
- A massive selection of official Honkai merchandise
Visitors can immerse themselves in the space fantasy world like never before.
🕵️♀️ Zenless Zone Zero: Join the Spook Shack Investigation
Celebrating its first anniversary and the launch of Version 2.1, Zenless Zone Zero introduces a thrilling new theme at Gamescom: “Mystery Tales Investigation.”
Here’s what Proxies can expect:
- A hands-on preview of gameplay across PC, PlayStation®5, and Xbox
- Recruit into the Spook Shack faction to solve in-game mysteries
- Collect Investigation Badges for a chance to win exclusive merch like Yuzuha’s lucky charm
- Snap photos with Alice and Yuzuha cosplayers
- Shop at the ZZZ Hub merch pop-up, with limited-time prize drops
This booth promises mystery, style, and summer vibes all in one.
🧭 HoYoverse at Gamescom: What You Need to Know
- 📍 Location: Hall 6, Booth C031 — Koelnmesse, Cologne, Germany
- 📅 Dates: August 20–24, 2025
- 🎮 Featured Titles: Genshin Impact, Honkai: Star Rail, Zenless Zone Zero
- 🛒 Merch: Exclusive products for all three games
- 📺 Livestreams: Global broadcasts by Rocket Beans TV
For official updates and behind-the-scenes previews, visit:
About HoYoverse
HoYoverse is the creative force behind global gaming hits like Genshin Impact, Honkai: Star Rail, and Zenless Zone Zero. Committed to building immersive virtual worlds, HoYoverse fuses anime aesthetics, storytelling, and cutting-edge tech to redefine player experiences. With a strong global presence and passionate community, HoYoverse continues to innovate in cel shading, cloud gaming, and more.
Learn more at hoyoverse.com.
