What do you get when you cross the world’s most iconic puzzle with modern touchscreen tech and indie game innovation? Meet the Rubik’s WOWCube—a bold collaboration between Cubios Inc. and global toy giant Spin Master that reimagines the Rubik’s Cube as a portable smart console designed to challenge minds and entertain players of all ages.
The new Rubik’s WOWCube isn’t just a nostalgic nod—it’s a full-on reinvention. And it’s not just for puzzle lovers anymore.
A Cube That Thinks, Plays, and Teaches
The Rubik’s WOWCube retains the modular, twistable structure of the original cube—but instead of colored stickers, each face now features interactive mini screens that come alive with animated games, apps, and puzzles. That’s 96 dynamic screens, powered by built-in gyroscopes and sensors that respond to every shake, spin, and twist.
From retro classics like Space Invaders and Cut the Rope to brainy hits like 2048, familiar games take on new dimensions—literally—when wrapped around the WOWCube’s 3D form. But this is more than a toy. It’s a smart device, a game console, and a cognitive tool in one compact, twistable package.
A Platform for Play—and for Creators
Beyond what comes pre-installed, the Rubik’s WOWCube is also a platform for indie developers. With its own software development kit (SDK) and dedicated developer portal, Cubios invites creators to design original games, tools, and applications that take full advantage of the WOWCube’s unique interface.
Think of it as an open-world sandbox, only in cube form—where devs can experiment with tactile interaction, motion-based gameplay, and immersive logic challenges that break free from traditional screens.
“The original WOWCube taught us a lot,” said Max Filin, Co-Founder and CEO of Cubios Inc. “We listened, we iterated, and now, together with Spin Master, we’ve created something that’s not just smarter, but more fun and intuitive—officially welcomed into the Rubik’s family.”
Certified Fun with STEM Benefits
It’s not all games and gimmicks, either. The Rubik’s WOWCube is officially certified by STEM.org, validating its ability to deliver meaningful, hands-on learning through play. Whether you’re challenging your memory, spatial reasoning, reflexes, or problem-solving skills, the cube is designed to engage your brain while you play.
This makes it ideal for kids, tech-curious adults, educators, and anyone looking to gamify their downtime with something more dynamic than idle scrolling.
Pre-Orders Coming Soon
While no release date has been announced yet, pre-orders for the Rubik’s WOWCube are expected to open later this year. Interested players and creators are encouraged to visit the official site and register for updates to be among the first to experience this next-generation puzzle-console hybrid.
If you’re a fan of interactive gadgets, STEM toys, or just curious about the future of portable gaming, the Rubik’s WOWCube deserves a spot on your radar—and possibly your desk.
