In an unprecedented crossover between two powerhouse industries, Sony Music Philippines and MPL Philippines have officially joined forces ahead of the Mobile Legends: Bang Bang Professional League (MPL) Philippines Season 16 Playoffs. This landmark partnership marks a defining moment for both music and gaming in the country, ushering in a new era of entertainment that celebrates Filipino creativity and global potential.
A Historic Collaboration Between Music and Esports
Announced on October 21, 2025, the collaboration between Sony Music Philippines and MPL PH is more than just a partnership — it’s a shared vision to elevate Filipino talent on a global stage. With the Philippines serving as one of the most vibrant esports hubs in the world, this move positions music as a key storytelling and cultural element in the MPL experience.
From theme songs and live performances to community-driven events, music will play a central role throughout the Season 16 Playoffs, bringing fans closer to the action and amplifying the emotional highs of every match.
“MPL Philippines has always been about elevating Filipino talent and providing a platform to be discovered globally,” said Lee Viloria, PH Esports Head of Business Development and Partnerships at MOONTON Games.
“Partnering with Sony Music Philippines allows us to take that mission to a whole new level. This is a major step forward for integrated entertainment, and it sets the tone for future collaborations between esports and music.”
Roslyn Pineda, General Manager of Sony Music Philippines, echoed this sentiment:
“We’re thrilled to work with MPL Philippines to showcase the best of Filipino talent. This partnership is a celebration of youth culture — where music and esports come together to inspire creativity, connection, and self-expression.”
Music Takes Center Stage at MPL PH Season 16
The MPL Arena, which will host up to 2,000 live fans, and the MPL Festival Superfan City — a brand-new cultural showcase — will both serve as main stages for musical performances throughout the Playoffs.
Here’s a look at the exciting Sony Music artist lineup for the Season 16 festivities:
- October 22 (Playoffs Opening Day): Barq (Arkin Magalona) — the rising hip-hop artist and son of the late Francis Magalona — kicks off the event with an electrifying performance.
- October 23: UNXPCTD, the rap collective behind “Pass Sa Lowkey” and “EA na Taga,” will bring their signature energy to the Playoffs.
- October 25: Nobita, the OPM rock band behind viral hit “Ikaw Lang,” will serenade fans at the MPL Festival Superfan City alongside the MPL PH casters.
- October 26 (Grand Finals): Ace Banzuelo, the self-taught singer-songwriter and producer known for “Muli,” will perform both at Superfan City and the MPL Arena, closing out the season in style.
Celebrating 16 Seasons of Filipino Esports Excellence
This collaboration isn’t just about entertainment — it’s a tribute to the MPL PH community. With 16 seasons of intense competition, the league continues to break records, recently reaching 1.8 million peak concurrent viewers according to Esports Charts.
Through this partnership, MPL PH and Sony Music Philippines are giving back to the fans who have made the league a cultural phenomenon. The blend of music, gaming, and fandom reflects how esports has evolved beyond competition — it’s now a dynamic part of the modern entertainment ecosystem.
The Broader Impact: A New Model for Entertainment in the Philippines
By uniting the forces of Sony Music, a global leader in the entertainment industry, and MPL PH, the country’s premier esports league, this partnership exemplifies how Filipino talent can shine across multiple creative industries. It also hints at the growing convergence of gaming, music, and youth culture — a trend that could redefine how fans experience live entertainment in the digital age.
As the MPL Philippines Season 16 Playoffs unfold, expect not only thrilling matches but also a full sensory experience where beats meet battle — and Filipino creativity takes center stage.
Where to Watch and Follow
Stay updated on all the action and performances through the official MPL Philippines and Mobile Legends: Bang Bang channels:
MPL Philippines
Mobile Legends: Bang Bang
Download Mobile Legends: Bang Bang via the App Store and Play Store to join the fun.
